The AI Pipeline
Conversion Playbook
Build a 24/7 conversion engine that turns inbound, outbound, and anonymous demand into qualified meetings automatically.
TLDR:
If you’re leading GTM today, you’ve felt the squeeze. Ad costs are rising. Contact rates are down. SDR coverage can’t keep up. And even though buyers are researching you around the clock, most of that demand never converts into a conversation.
The AI Pipeline Conversion Playbook shows you how to capture the hidden 97% of buyers already showing intent and turn them into qualified pipeline automatically. You’ll learn how to layer an AI-powered system onto your existing GTM motion so every buyer, whether inbound, outbound, or anonymous, is engaged conversationally, qualified in real time, routed to the right rep, and booked instantly.
This isn’t about replacing humans. It’s about giving your team superhuman coverage so you can grow pipeline without adding headcount or ad spend.
What You'll Learn
- The Buyer-Seller Conversion Gap: Why 60% of pipeline is lost in the mid-funnel between interest and action.
- Hidden Buyer Activation: How to identify and engage buyers already researching your solution.
- Buyer Journey Mapping: A framework for aligning every signal, channel, and friction point to the right AI conversation.
- Conversations That Convert: How to design AI chat, email, and SMS flows that guide buyers naturally toward next steps.
- AI Discovery and Qualification: How to use AI to surface pain, urgency, and fit with proven frameworks like MEDDIC, SPIN, and Challenger.
- AI Routing and Booking: How to match buyers to the right rep instantly, propose live availability, and eliminate scheduling drop-off.
- Show Rate Recovery: How to use AI reminders, rebooking, and follow-ups save up to 40% of missed meetings automatically.
- Full System Activation: A practical guide to deploying your AI-driven revenue system.
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About the Authors:
Mike and Maddie Bell are founders of Synapsa, where they build patented AI agents that help GTM teams create, qualify, and convert pipeline automatically. Their systems have generated tens of millions in new opportunities by engaging, routing, and booking buyers in real time.
Mike Bell is the former Vice President of Data Engineering and Machine Learning, with more than a decade of experience designing large-scale AI systems for Fortune 500 companies.
Mike Bell is the former Vice President of Data Engineering and Machine Learning, with more than a decade of experience designing large-scale AI systems for Fortune 500 companies.
