For B2B revenue teams

AI that attracts, converts and sells the way you win.

Synapsa builds and runs AI systems on your business knowledge, revenue playbooks and existing tools, so every campaign, conversation and follow-up carries your strategy.

We build it, run it, and improve it. Your team approves the work.

Customer-reported results

What changes when your strategy runs as a system.

Read customer stories

Running today across Synapsa customers

500+agents deployed
$100M+in qualified pipeline
1M+buyer interactions
U.S. patentin agentic AI

You’ve given your team AI tools. They can create more than ever.

Is more output turning into more business?

  • More prompts. More noise.Everyone has the same AI, so everything sounds the same. Nothing breaks through, and buyers can’t tell you apart.
  • More traffic. Fewer conversations.Buyers work through the journey alone. They won’t fill out a form for an answer, so the best ones leave before anyone talks to them.
  • More tools. Less time to sell.Context is scattered across every tool. Reps rebuild it before each call, and the follow-up slips after it.

Stronger marketing. More qualified conversations. More time to sell.

One system. Three places to start.

Your strategy, carried into the work.

Synapsa puts your brand knowledge and revenue playbooks to work through Marketing OS, Conversion OS, and Sales OS. Start where your team has the most to gain.

01Attract · Marketing OS

Turn your brand strategy into marketing that moves buyers.

Your positioning, buyer knowledge, and creative standards shape the content and campaigns your team creates, so every interaction builds understanding, communicates your value, and helps buyers take the next step.

  • Brand knowledge
  • Design system
  • Content engine
  • Website

02Convert · Conversion OS

Turn buying interest into qualified sales conversations.

Help buyers explore their use case, get relevant answers, and connect with the right seller. Your conversion playbook guides the conversation and the next step, and a person takes over the moment it escalates.

  • Engage
  • Qualify
  • Route
  • Book
  • Follow up

03Sell · Sales OS

Give sellers the context to move deals forward.

Bring buyer knowledge and your sales approach into meeting preparation, CRM updates and follow-up, so sellers can focus on helping buyers make a decision.

  • Prepare
  • Capture
  • Summarize
  • CRM
  • Follow up

How your team uses it

AI agents run your GTM work. You direct and approve it.

Campaigns, buyer conversations and sales follow-up: agents do the work on your knowledge and playbooks, and bring it to the right person to approve.

Synapsa workspace 09:12 · illustrative

Ask or a signal arrives

MLMarketing lead

Launch the v2 release campaign for ops leads. Lead with a clear path to rollout.

Uses: knowledge base · design system · playbooks
SSales

No ask needed. Synapsa is answering buyers on your site.

SSales

No ask needed. The meeting ended; the follow-up starts itself.

Launch the v2 release campaign on your knowledge and playbooks

A clear path to rollout.See the plan
Paid social ad
AEO blogWhat does a rollout involve? A checklist for ops leads
Blog, answer-engine ready
Rollout, handled.
Landing page
Claims 3/3 approvedBrand voiceDesign system

Answer and book a pricing-page buyer on your conversion playbook

Our operations team is stretched. What would rollout involve?

Is your main concern the setup, or managing it afterward?

Managing it afterward.

Fit: strongDiscovery notesBooked Tue 10:30

Insight to Marketing: buyers keep asking what rollout involves.

Follow up after Tuesday’s call in your sales approach

To Alex Lee, Ops leadSubject Your rollout plan

Thanks for Tuesday. Here is the plan we discussed, with setup and ongoing responsibilities laid out for your team.

Rollout guide.pdf
CRM updated automatically
StageDiscovery → Evaluation
Next stepReview the plan, Thu
ForecastRefreshed

Working from Knowledge baseDesign systemWebsitePlaybooks

For your approval

Nothing waiting yet

ML
Campaign ready3 assets · claims checked
ApproveApproved
S
New meeting, Tue 10:30Conversation and fit attached
AcceptAccepted
S
Follow-up readyGuide attached · CRM updated
SendSent

Shown here in the Synapsa workspace. The same jobs can run from your team’s AI tools or inside your CRM. Illustrative; jobs, triggers and approvals are scoped to your business.

What you’re buying

A system we run for you, wherever your team works.

Not another tool to adopt, and not an agency. Synapsa installs and runs a go-to-market system around your business, and your knowledge stays yours.

  1. Who does what

    We build and run it. You direct it.

    We build the system, connect your tools, run it and keep it current as models change. Your team sets priorities, approves the work and steps in when a buyer needs a person.

  2. How fast

    Live in weeks, not months.

    We map your priorities and playbooks, configure the system and connect your tools. Your team tests and approves it, then we run and improve it with you.

  3. Where it runs

    Any model. Any surface. No lock-in.

    Your knowledge and playbooks live in a system you own, so they carry over when tools and models change.

    For technical teams: every system can run headless, through MCP and APIs.

Why this, not more tools or more people

Three ways to grow without growing the team.

Every option can create more output. The difference is who does the work, what holds it together, and what you keep when people and tools change.

Add more AI toolsQuick to start, good at each taskHire people or an agencyCraft, judgment and extra handsRun a governed systemBoth, in one system your team directs
Who does the work Your team, prompting each toolPeople you payAgents on your playbooks; your people approve
What holds it together Your team becomes the glueThe agency’s own processYour knowledge and playbooks
When someone leaves or a tool changes The know-how leaves with themIt leaves with the vendorIt stays in your system
What you manage Every tool and every handoffThe vendor relationshipPriorities and approvals
Jonathan Kvarfordt
Momentum

Customer story · Momentum

“We had at least a quarter million dollars in closed-won revenue sourced from Synapsa AI, not from a human.”

Jonathan Kvarfordt VP of GTM Strategy & Marketing, Momentum

$500K+qualified pipeline in one month
2–3%website conversion, up from 0.2%

Built for your organization

Easy for one person. Safe for the whole company.

Your team gets AI it can use every day. Leadership keeps every campaign, conversation and follow-up on the playbook it set, checked before it goes out, and on the record.

  1. Everyone prompts their own version

    Everyone works from your playbook.

    Leadership sets positioning, claims and playbooks once. Every request, from every team, uses the current version.

  2. Unapproved claims reach buyers

    Nothing goes out unchecked.

    Claims, brand and playbook rules are checked on every piece. Then the person you name approves it.

  3. Nobody can say what changed

    Every change is on the record.

    See who changed what and when, and restore any earlier version.

Examples are illustrative.

Ready for your security, legal and procurement review

The questions they ask first, with straight answers.

  • SOC 2Independently audited security controls
  • HIPAAFor teams handling protected health information
  • No training on your dataYour data is never used to train AI models
  • You own itYour data, knowledge and everything we create

Before you start

A little more, if you’re curious.

Still deciding where to start? Bring the question to a conversation.

Do we need all three systems?

No. Start with Marketing OS, Conversion OS, or Sales OS, based on where your team has the most to gain. We scope the first use case together, then add systems and connections as your needs grow.

What do we need to have ready?

Bring your business priorities and the material you already have: brand guidance, product information, buyer questions, and existing playbooks. We help organize that knowledge and identify the gaps. You don’t need a finished technical specification to start.

Do we have to adopt another app?

No. Some systems come with Synapsa’s own apps, like the buyer conversation workspace and review views, and every system can also run from the AI tools your team already uses, such as Claude, ChatGPT or Cursor, or inside your CRM and website, connected through MCP and APIs. Your team keeps working where it already works.

What happens if we switch AI models or tools?

Your knowledge and playbooks live in a system you own, not inside any one tool, so they carry over when models or tools change. Keeping the system current as models improve is part of what we operate for you.

Will Synapsa work with our existing tools?

We review your current tools and handoffs, then agree on the connections the first system needs. These can include your website, CRM, knowledge sources, and communication channels. We confirm the supported actions and integration work for your deployment before building.

How much control does our team keep?

Your team sets the direction and approves the knowledge and playbooks the system works from. We define human approval points, permissions, and escalation paths around the use case. Marketing work can come back for review; buyer conversations operate within the agreed guidance and handoff rules.

Who looks after it once it’s live?

Synapsa operates and improves the system within an agreed ongoing scope, including monitoring, maintenance, performance review, and support. Your team continues to guide priorities, approve knowledge, and handle escalations. New systems, major builds, and expanded coverage are scoped separately.

What should we budget?

Every engagement is quoted to your business: a one-time implementation to build your first system, then a monthly fee to run and improve it. Starting prices for each OS are on our pricing page, and your statement of work sets the final numbers.

Let’s put it to work

Your strategy deserves a system that puts it to work.

See Synapsa live. Bring your biggest go-to-market priority, and let’s find the right place to start.

What happens next: a 30 to 45 minute call. We show Synapsa on scenarios from your business, then work through how it would run in your environment.